8 Best Airtable Examples and Use Cases

Airtable Examples and Use Cases

Introduction: Airtable Examples and Use Cases

Have you been looking for ways to organise your work without having to code everything from scratch? Airtable is the tool for you. As one of the leading no-code platforms, Airtable lets you create customised apps and workflows to suit your needs. Whether you’re managing projects, organising inventory, tracking applicants, or planning events, Airtable has got you covered. 

In this blog, we’ll explore 8 of the best Airtable examples and use cases. From building an editorial calendar to customising your to-do list, these examples demonstrate the power and flexibility of Airtable. Even if you have zero technical experience, you’ll be automating processes and collaborating more efficiently in no time. 

What Is Airtable?

Airtable is a popular no-code tool for creating databases, tracking projects, managing contacts, and more. It has a simple drag-and-drop interface that makes it easy for anyone to build the solution they need. Its intuitive interface and flexibility make it an ideal no-code solution for both personal and business use.

Key Features of Airtable 

Here are a few of the key features that make Airtable so useful: 

Flexible Data Types 

Airtable allows you to add different types of data to each field, like: 

  • Text 
  • Numbers 
  • Date and times 
  • Checkboxes 
  • Dropdown lists 
  • File attachments 
  • And more! 

This means you can create highly customised databases with the exact data you need. 

Views and Filters 

Easily change how you view and interact with your data in Airtable. Create: 

  • Grid views: See all records in a spreadsheet layout. 
  • Calendar views: View date fields in a calendar. 
  • Gallery views: Display image thumbnails, ideal for photo libraries. 
  • Kanban views: Manage tasks and projects with a Kanban board. 

You can also create filters to only show certain records. Filter by field values, keywords, date ranges, and more. 


Connect Airtable to many of the tools you already use, like: 

  • Slack: Send notifications and updates to Slack channels. 
  • Zapier: Connect Airtable to over 1,000 other apps. 
  • GitHub: Create issues in GitHub from Airtable records. 

And many more! These integrations allow you to automate workflows and centralise information from across platforms into Airtable. 


Airtable makes it easy for teams to work together. You can: 

  • Share views, bases, and tables with specific team members or groups. 
  • Leave comments on records to have discussions. 
  • Get notified of any changes made to bases you have access to. 
  • See the revision history of any changes made. 
  • And lock records to prevent edits. 

With these collaborative features, Airtable is a great choice for teams looking to build internal tools and systems. The flexibility and power of Airtable, combined with its intuitive interface, make it a nocode tool that can accelerate and improve how teams work. 

Also Read: Top No Code Website Builder 

Best Airtable Examples and Use Cases

Here are some of the best Airtable use cases and examples to inspire your next project. 

1. Product Catalogue: One of the Best Airtable Examples 

Airtable makes it easy to build a visual catalogue of all your products, including images, descriptions, pricing, and categorisation. You can sync your Airtable base with your ecommerce platform to keep information up-to-date across both systems. This is a great example for ecommerce businesses or anyone selling products. 

2. Purchase Process 

Map your entire purchase process in Airtable, from initial lead to final sale. Include stages for marketing, sales, fulfilment, and customer service. Assign due dates to tasks to keep your team on schedule. The Kanban view works great for visualising and managing the flow of this type of multi-step process. 

3. Campaign Tracker 

Use Airtable to plan, organise, and track all the details of your marketing campaigns in one place. Track things like target audience, budget, creative assets, KPIs, and results to optimise your efforts over time. The calendar view allows you to see your campaigns mapped out over weeks or months. 

4. Product Launch 

When gearing up to launch a new product, there are so many things to look after. Use Airtable to map out your launch plan, assign tasks, manage deadlines, track budgets, and measure success. Link together tables for the product roadmap, marketing campaigns, PR initiatives, and sales enablement. 

5. Sales CRM 

For small sales teams, Airtable provides an easy-to-use (and inexpensive) CRM to manage your customer relationships. Track details like contacts, companies, deal values, close dates, notes, and more. Views like the Kanban board and calendar help you stay on top of important steps and deadlines to keep deals moving through your pipeline. 

6. Editorial Calendar

For content creators or marketing teams, an editorial calendar helps in organising and scheduling content effectively across various platforms. Airtable’s visual calendar view allows users to stay on top of deadlines, tasks, and team responsibilities. You can maintain consistency in your content pipeline and streamline the process of creating content with Airtable.

7. Issue Tracker

Issue tracking is crucial in software development to ensure the timely resolution of bugs and enhancement requests. With Airtable you can create an easy-to-use issue tracker. This helps teams prioritise tasks, identify dependencies, and communicate effectively. Airtable’s user-friendly interface makes it simple for developers and project managers to handle issues and monitor progress.

8. Event Planning

Organising events, whether small workshops or large conferences, can be challenging and time-consuming. Airtable provides an intuitive platform for managing every aspect of event planning, from scheduling to budgeting. With its interactive calendar view and easy collaboration features, Airtable enables event planners to work seamlessly and successfully execute events.

Final Thoughts 

So there you have it, some of the best Airtable examples that showcase the powerful capabilities of this flexible no-code platform. Airtable offers solutions for a variety of tasks, including managing challenging projects, operating your own company, and developing internal databases. The best part is you don’t need any technical skills to get started. 

If you need an Airtable tutorial, check out our “Airtable Essentials” course. This course gives a thorough introduction to Airtable and Databases that will teach you how to automate workflows and manage data. Zapier is another automation tool and we have a course on that too. Our “Zap into Automation” course is perfect to learn the basics of workflow automation using Zapier.


1. What kind of software is Airtable? 

Airtable is a low-code platform for building collaborative apps. It lets you create customisable databases without needing to know how to code. 

2. How to use Airtable?

To utilise Airtable, you need to: 

  • Create Your First Base: Create a database first, also referred to as a “base.” Either create your own or use a template. Assign a name to it.
  • Add Tables and Fields: Your data is stored in tables. To define fields such as text, numbers, checkboxes, etc., add a new table.
  • Add Records: Click on a table to enter data, then choose “Add a record.” Complete the forms and, if necessary, attach files.
  • Link Records Between Tables: Use the “Link records” tool to create linkages between tables.
  • View and Filter Your Data: Use the grid, calendar, kanban, or gallery to personalise the way you see your data. Apply filters to focus on certain entries.
  • Share and Collaborate: To facilitate seamless teamwork, invite people to participate using the “Share” option, set permissions, and make use of the commenting feature.

3. What are some examples of how people are using Airtable? 

Here are a few of the many innovative ways people are using Airtable: 

  • Product road mapping – Plan feature releases, gather feedback, and manage the product roadmap. 
  • Content calendar – Schedule social media posts, blog content, email newsletters, and more. Customer relationship management (CRM) – – Track contacts, accounts, deals, and customer communication in one place. 
  • Inventory management – Manage product catalogues, track stock levels, reorder points, and product locations. 
  • Event planning – Coordinate venues, catering, guest lists, schedules, and tasks for a successful event. 

4. Can I import and export data to/from Airtable? 

Yes, Airtable supports importing and exporting CSV, TSV, and JSON files. You can also connect Airtable to hundreds of apps and services using integrations like Zapier to import and export data. 

5. Is Airtable good for project management? 

Absolutely! Airtable is a great tool for managing all sorts of collaborative projects. You can create task lists, calendars, Kanban boards, and Gantt charts to organise work, assign tasks, track progress, and meet deadlines. 

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